

Brief
Vision4Sport engaged Press Box PR to showcase its exclusive yacht hospitality packages at the Monaco Grand Prix through high-quality content, building brand visibility across sports, motorsport and luxury audiences.
Strategy
Press Box PR set out to bring the Monaco experience to life through dedicated on-site content capture, creating a content suite that could showcase the experience and atmosphere while extending reach beyond the event itself.
Activation
Press Box PR deployed a videographer on-site across three days at the Monaco Grand Prix, capturing content across two yachts and documenting the hospitality experience. The output included four tailored videos covering Force Blue, Alpine, D.Rock Champagne, and Lady Dragon Craft Tequila, alongside more than 100 images from the weekend. Press Box PR also created a video for Vision4Sport’s owned channels, bringing the key elements of the Monaco Grand Prix experience into one cohesive edit, creating a compelling first impression for prospective guests and partners while supporting the promotion of future Monaco activity. The resulting content suite provided Vision4Sport with a comprehensive bank of premium, social-ready assets to anchor its digital promotion and drive engagement to its hospitality packages.
Results
As part of a strong first half of 2026 for Vision4Sport’s content and PR strategy, Press Box PR generated 171 pieces of coverage, reaching titles with a combined 803 million unique monthly visitors and delivering 13.5 million online coverage views at an average domain authority of 59, with 100% positive messaging. This visibility spanned Formula One, sports and business media, supported by expert commentary from spokespeople including Johnny Herbert, Juan Pablo Montoya and Riccardo Patrese.
